How to best organize your event with the right label maker

Organizing an event and getting great results is also possible with the use of theright labeling machine, which can give the proper asset to manage everything, simplifying the processes. Let’s find out how.

Designing an event: what it means

Planning an event of any kind (public, private, formal, informal) is a major undertaking that must be approached with the right approach and tools.

These are identified at the planning stage through the compilation of a matrix, i.e., an outline within which all the salient information about the event is reported:

• Type of activity;
• Venue;
• Dates and deadlines, managers and contact persons;
• Contributors present and any other data that helps facilitate the overall management of the event.
• Of course, for the proper conduct of any event, theorganization of resources (material and documentary) plays a key role.

This phase of design can also be implemented effectively through the use of proper labeling.

The role of labeling in organizing events

If the organization concerns a conference, convention, seminar, or other event of the same tenor, labeling can also be used to catalog folders with paper materials to be delivered to speakers and participants (handouts and the like), so that their distribution can be perfectly managed.

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Technical uses of labeling in the context of an event: the buffet, pathways, sanitation regulations

The organization of some types of events also involves several purely technical aspects.

• Where, for example, refreshments or buffets are planned, labeling serves to properly store and preserve food-even food that has already been processed-and facilitate its preparation for serving.
• Similarly, if the event requires the use of particular technological equipment (microphones, audioguides, tablets), labels can serve as much to optimize both the management of the devices as to their assignment.
• Finally, another significant function of labeling should not be underestimated: compliance with sanitary regulations for the conduct of in-person events.
• By means of special labels, it is, in fact, possible to inform participants of the routes to be followed, the places to be occupied, instructions for accessing the premises, and the location of sanitizer dispensers and body temperature devices.

What do we ask of a good event labeling machine?

Typically, when we find ourselves planning an event, we have a tight, indeed very tight time frame; therefore, we need time-saving, lightweight devices with the ability to remotely print, full-color images, company logos and staff photos.

Long-lasting label printing should be set up from PCs, Macs, and smartphones via built-in USB and Wi-fi connectivity.

But not only that, labelers should be equipped with the functionality of
QRCode printing
and capable of printing labels that can be connected via USB to devices such as Pc, Mac, Smartphone, Android, tablet.

Most of the Brother* labelers you find here are perfect for the purpose.

For specific needs, you can contact support for a free consultation on the type of labeling machine suitable for the event to be planned.

Because Fastbrain* is a true partner of companies and professional settings and not just an “online store,” it is possible to receive an all-inclusive service that goes beyond the pure sale of the product.

• Also read our Buyer’s Guide to labeling machines.

Which labelers to use to improve your event management?

First and foremost, the choice of labeling machine should be considered in relation to the type of event to be held;

In principle, it is first of all advisable to equip oneself with reliable printers capable of printing quality labels (clear and well readable) as well as in the format best suited to the specific technical requirements related to the nature of the event.

In this respect, Brother printers are an excellent solution, both for the wide variety of options available and for the performance feedback.

The Brother VC-500W printer, for example, is a compact device that can produce labels with any color combination, even integrating color images, thanks to the use of a special type of paper.

• In addition, the printer can connect to PCs and tablets, printing files using P-touch Editor design software;
• Finally, by using the free “Color Label Editor” app, it allows labels to be designed and printed even from mobile devices, implementing a high degree of flexibility for more ‘smart’ labeling management.

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