The Moringa Oleifera is a plant belonging to the Moringaceae family, originally from India, but also very widespread in Africa and South America. There are 13 species and is commonly called “radish or radish tree”. It was already known by the ancient Romans, the Greeks and the Egyptians who were among the first to exploit the purifying qualities for the water of rivers, streams and lakes and for food liquids in general (even today, in the Valley of the Nile, this shrub it is known as “Shagara al Rauwaq” or “tree that purifies”). The flour obtained from its seeds can in fact capture and “incorporate” the bacterial impurities, making them somewhat heavy and then making them deposit downwards, thus favoring the clarity of the water. The Moringa is very resistant, grows quickly (reaching even 7 meters in height) and bears cold and drought. It is also almost entirely edible, from the roots to the leaves, therefore essential to prevent diseases and malnutrition among populations of some latitudes. The Organization for Food and Agriculture of the United Nations has elected it “culture of the month” for January 2018.
After careful evaluations and researches, we have become aware that the Canary Islands are the European territory where the best weather, soil and environmental conditions exist for the cultivation of the Moringa plant.
This combination of ideal circumstances makes it possible to achieve very high productivity returns on the island of Tenerife, due above all to the subtropical climate in the south of the island, which allows a flourishing growth of the Moringa trees characterized by the presence of red leaves, due to the volcanic soil.
The Canary Islands are practically the only territory of the European Union with pedoclimatic characteristics suitable for the survival of the Moringa plant, conditions that remain in fact optimal throughout the year, especially during the months from April to November. The nature of the volcanic soil of the archipelago favors the richness of the active ingredients and the product obtained is thus of superior quality compared to that cultivated on the continent.
Our initiative strives to differentiate itself from the competitive ones, through a unique strategy regarding the quality of the product. Following in fact the recommendations of the European Union for organic production, we will distinguish our product with the brand ‘EU Agriculture’, valid throughout the EU market, which certifies the origin and the ecological and organic cultivation, without using pesticides or chemical fertilizers. Our raw material, the Red Moringa, is also subject to the controls of the Canary Institute for Agri-Food Quality (ICCA), a European authority that certifies the origin and production.